Lighting and ceiling fan industry leader moves toward enhanced product and customer experiences
For more than 80 years, Kichler Lighting has been a trusted resource and reliable business partner for customers who value a thoughtful and expert approach to lighting delivery. Now, the brand is undertaking an innovative approach to introduce products and tools to customers.
Kichler Lighting’s customers have come to expect an extraordinary partner experience, intentionally designed to help grow and enhance their businesses. With this legacy in mind, Kichler Lighting identified a number of immediate needs: (1) the flexibility of when, how, and where it can safely connect with customers, (2) better management of its product launch calendar and touchpoints, and (3) customer engagement with the brand and its products in fresh, experiential ways.
In order to address these needs, Kichler Lighting will exit its Dallas Market Center (DMC) space, effective August 2020. The decision was carefully considered and based on several factors, including, but not limited to, the desire to adapt to a rapidly changing marketplace that will best serve customers and their consumers on the path to project success.
“Pivoting away from Lightovation was not an easy or quick decision for us, and we thank the DMC for our partnership throughout the years. Challenges and obstacles often open doors for innovation, and we intend to continue to be at the forefront of customer experience and support at all levels,” said Irene Tasi, President, Kichler Lighting. “In November, we will introduce digital tools and virtual events that will provide customers with experiential access to Kichler products and information. In 2021 and beyond we will continue to reinvent the customer experience by hosting exceptional in-person events that we are certain participants will find to be a thoughtful reinvestment of our engagement with them and their experience with our product.”
KICHLER LIGHTING LLC
Kichler Lighting LLC strives to transform the home and workspace by developing fixtures that perform efficiently, install intuitively and deliver an overall effect that combines style with purpose. With an extensive portfolio of more than 3,000 on-trend products – including lighting, landscape and ceiling fans – and a commitment to providing services and project solutions, Kichler® is the brand homeowners and professionals know and trust since 1938. Kichler Lighting products are available at independent showrooms, Lowe’s, electrical and landscape distributors and online. For more information, visit www.kichler.com.
Connect with Kichler Lighting socially on:
Twitter® is a registered trademark of Twitter, Inc.
Facebook® is a registered trademark of Facebook, Inc.
Pinterest® is a registered trademark of Pinterest, Inc.
Houzz® is a registered trademark of Houzz, Inc.
Instagram® is a registered trademark of Facebook, Inc.
Headquartered in Livonia, Michigan, Masco Corporation is a global leader in the design, manufacture and distribution of branded home improvement and building products. Our portfolio of industry-leading brands includes Behr® paint; Delta® and Hansgrohe® faucets, bath and shower fixtures; Kichler® decorative and outdoor lighting; and HotSpring® spas. We leverage our powerful brands across product categories, sales channels and geographies to create value for our customers and shareholders. For more information about Masco Corporation, visit masco.com.
- News & Events
- High-End Performance Meets Style and Comfort in Kichler Lighting’s New Ceiling Fans Décor Release
- Kichler Lighting Illuminates the Soft and Simplistic with New Modern and Ceiling Space Collections
- Kichler Lighting Announces 2023 Landscape Lighting Contractors of the Year
- Kichler Announces 30th Anniversary of Outdoor Illumination
- Kichler Lighting Launches New and Improved Horizon Model
- Kichler Delivers Timeless Style with Updated Traditional Collections
- Kichler Announces Landscape Lighting Contractors of the Year
- Kichler Lighting Introduces New Lifestyle-Inspired Ceiling Fan Collections
- Kichler Lighting Expands élan Lighting Collection
- Kichler Lighting Embraces Cottagecore Style
- Kichler Lighting Supports St. Jude Children’s Research Hospital
- Kichler Lighting Announces Top Leadership Change
- Kichler Lighting Announces Strategic Moves to Address Both Evolving Workplace and Customer Needs
- Kichler Wins Recognition for Continuous Improvement
- Kichler Lighting Invests in New Avenues to Reach Customers
- Kichler Lighting Reveals Its Cozier Side with Soft Contemporary Lighting
- Kichler Lighting Expands Fixtures with On-Trend Finishes
- Kichler Lighting Refreshes Traditional Style with New Product Offerings
- Kichler Lighting Introduces New, Glamorous Collections
- New Modern Bath Introductions from élan® Define European Style for the Home
- Kichler Lighting Offers On-Trend Finishes for Multiple Design Styles
- Kichler® Delivers Impact and High Design to New Street Builder Line
- Kichler® Makes Old New Again with 2019 Bath Introductions
- Kichler® Shines a Spotlight on Popular Glass Trends
- Outdoor Collections from Kichler® Introduce New Finishes and Increased Lighting Effects
- Use of Trend-Forward Materials and Finishes Create Unique Lighting Effects in New Modern Introduction from élan®
- Kichler's New LED Ceiling Fans Deliver on Style and Performance
- Kichler Shines a Light on Modern Farmhouse Style
- Kichler Continues to Expand LED Technology in Professional Landscape Lighting
- Tony Davidson to Retire as Kichler Lighting CEO and President
- Bring Personality to Outdoor Living with Kichlers New Collection of Portable Lanterns
- New Additions to Kichler® Reclaimed Collection Celebrate the Story Behind its Salvaged Materials
- New Modern Sculptures from élan® Lighting Help to Define a Room and Consumers’ Style
- Kichler® Unveils New Chandelier Collections to Modernize Traditional Spaces
- Add a Breath of Fresh Air to Any Room with Kichler®’s New Ceiling Fan Décor Line
- KICHLER® HONORED AT FOURTH ANNUAL LEDS MAGAZINE SAPPHIRE AWARDS GALA
- Kichler® Answers Consumer Demand of Personalization with New Decorative Indoor Line
- Kichler® Supports Builders in Answering Consumer Demand
- New Exterior Lighting Collections from Kichler® – A True Extension of Consumers’ Indoor Living Spaces
- Old is New Again with the Kichler® Reclaimed Collection
- Trend-Focused Bath Fixtures from Kichler® Take Center Stage